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1900-1949 Adverts War

Kill That Rat, 1941

A public information advert on how to get rid of rats during the Second World War. They were eating food supplies and so “were doing Hitler’s work”

Aberdeen Journal, 19th March 1941
Aberdeen Journal, 19th March 1941

I find myself quite uncomfortable with this advert. I suppose because this wasn’t a million miles away from German anti-Jewish propaganda itself, which used the rat analogy. The fact that the rat has a little Hitler face instead almost emphasizes that for me. I wonder if that reference was intentional at all?

Aberdeen Journal, 19th March 1941
Aberdeen Journal, 19th March 1941